What to Know Before Hiring a Business Coach

Today’s podcast episode is all about coaches, something near and dear to my heart. Over the last ten years, I’ve come across many people calling themselves coaches and hearing lots of opinions about that title. Often, these are internet marketers masquerading as coaches. Coaching is a credible profession, but it’s important to know how to find the right coach and not just a salesperson. 

My background includes a lot of coaching for business leaders. I worked at a boutique executive and leadership consulting firm after graduate school. After that, I had a corporate role that was involved in organizational and leadership development. My graduate degree is in industrial organizational psychology, focusing on business and human behavior.

I have experience working with coaches and being a consumer in the coaching industry. I’ve worked with many coaches, sometimes multiple coaches simultaneously. This episode covers certification, the code of ethics, and competencies.

My job is to help small business owners discern what they need for growth and how to avoid wasting any financial resources. I don’t typically talk much about coaching. But I hear about people having poor experiences with coaches, specifically business coaches, and I address it and help them move through those experiences. I want people to learn how to self-coach, and when they do need a coach, I want you to walk into that relationship feeling empowered. So, let’s dive in. 

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